"Don't be afraid to have dreams. Because four years ago, I was as far away from this as you can imagine and look what's happened! If you work hard enough...if you're not afraid to dream...and if you're not afraid to fail. Everybody fails. I've had more failures than I've had success. But I'm not afraid to fail." (Chris Coleman, 2016)
Whether you a sports fan or not, the Welsh football team demonstrated the importance of grounded values and the attitudes they produce. It was heartening to listen to ‘world-class superstar’ Gareth Bale talking with a complete lack of ego. In every interview, he emphasised that he was just one player in a team and that it was a team performance. Every time he also ensured that he acknowledged the commitment of the supporters and its effect on the team. These attitudes were echoed repeatedly by other individuals, players and coaching staff. There was a lot of talk about ‘we’ and ‘us’ as opposed to ‘I’ and ‘me’.